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A Deeper Look Into How Domain History Impacts Google Rankings

A Deeper Look Into How Domain History Impacts Google Rankings

The domain history is not only important for search engines. It also plays a crucial role in establishing a website’s credibility and authority. The history is the domain’s record of...
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Zero Search Volume Keywords in SEO

Whether You Should Focus on Zero Search Volume Keywords in SEO

When exploring search engine optimization, keyword research is the cornerstone of an effective content strategy. Marketers traditionally focused on high volume competitive keywords to drive as much traffic and visibility...
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Personas Really Matter in Content Marketing

Examining Whether Personas Really Matter in Content Marketing

The word persona is widely held in content marketing as a very key component to be successful in the ever changing landscape of content marketing. The term personas refers to...
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impact of AI on SEO

The Rise of AI and Its Influence in SEO

Digital marketing is not static, and AI integration has altered that. From Natural Language Processing and machine learning algorithms to advanced data analytics and automation, search engine optimization (SEO) has...
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Google CEO Reaffirms AI will Start Having Features on Search Engines

Google CEO Reaffirms AI will Start Having Features on Search Engines

The Google CEO has confirmed that his firm plans to add artificial intelligence (AI) capabilities to its search engine; this should be able to change our perspective towards information. The...
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How To Debut Chatbot Features by Google Search

How To Debut Chatbot Features by Google Search

In the continuously changing technological world, chatbots are going to have a significant impact on different search engines. Natural  language processing (NLP) and artificial intelligence (AI) growth can  lead a...
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AI is the Future of Search Engine Optimization

AI is the Future of Search Engine Optimization

Online businesses typically rely on Search Engine Optimization (SEO) to thrive and survive. As it stands, the evolution of AI has come to a point that it can process and...
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Visual and voice searches have become more important than text input

Visual and voice searches have become more important than text input

The future of search starts with a V, like a voice and visual search. You must understand that voice search has yet to take off as you enter an era...
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google update on shopping images

Google searches now offer bigger images and are shoppable online

You know that MUM was the highlight of Google’s Search On event, where the company announced many changes to the search results for marketers to understand. Some changes include launching...
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