Google announced a featured snippet algorithm update. Google will give you different kinds of search queries that need fresh content. The data is updated and changes with time and current events.
The main goal is to remove featured snippets of content that are outdated and no longer useful.
It explains that a new algorithm update can enhance the system to know what information needs some improvement and what information stays helpful in the future. It separates some information that is starting to become outdated faster. It is a feature where you can focus on the pages and the information you seek. Many fresh details are essential, and the system must find practical and updated featured snippets. It is the part where the system determines what content is valuable and what type of content loses its usefulness over time.
Information is updated
There is information that can be calendar-based or that changes are coming and expected. Fresh featured snippets are helpful. You can look for information that is updated regularly, like the upcoming holidays, the winner of a reality TV show, or the next full moon.
Changes with time
Another type that deserves freshness is the information where nature changes with time. It is interesting because the information it needs to change depends on the time-based event. It is where it is in the future rather than the information required for an event that has already happened. When an event approaches, you must know more about its specific details. A fresher page about an upcoming TV premise has more information and other good content, like trailers, which you can click on to watch.
Current events
Google used a category of current events, where the information is useful when updated and can be used as an example of listeria recall.
New results are not needed for evergreen content
At the start of the announcement, Google stated that the information needs evergreen content that does not usually have to be updated. They are an example of fact-based search questions where the fact is not changing. You must know how Google explained why evergreen content doesn’t need fresh web results. When you ask why the sky turns red at sunset, there is an explanation that doesn’t change over time. It will be a clear description, sometimes found on an older page. There is an SEO myth that believes Google likes to rank fresh content. It will explain that Google knows that search queries about evergreen topics will not get good results with fresh web pages.
Control performance reports
The performance reports will not change because of the consequence of duplication. A zero-featured snippet and organic position are counted as one ranked position. When the site loses the organic number one position but stays in a featured snippet, the listing will be counted as the number one ranked position.
It is necessary because it helps publishers check what is evergreen and needs new updates. The featured snippets will reward you for content publishers that give helpful content.